Discover how Behavioural Response helped non-profits organization make the world a better place by implementing Salesforce Marketing Cloud
Industry: Health/Non-profits
The European Society of Cardiology (ESC) is a non-profit knowledge-based professional association that facilitates the improvement and harmonization of standards of diagnosis and treatment of cardiovascular diseases.
As part of their mission to make the world a better place, they were looking for a cost-effective effective way to automate the complex and various interactions with their members while improving their engagement.
Interactions encompassing :
A solution bridging Salesforce Sales Cloud, Member Nation (Membership Management), and 3rd party health content publisher to use their data to:
13%Â Recovered of lost sales opportunities
35%Â members engagement increase
Higher retention rate of the members
Product Owner (PO) can significantly impact the project’s execution process as well as the outcome.
Decrease your omnichannel costs by executing it strategically.
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