Accengage connects Salesforce Marketing Cloud to their platform to accelerate user engagement
Discover how Behavioural Response helped software businesses create Appexchange-ready application for Salesforce Marketing Cloud
Accengage is the leading Push Notification Technology for Mobile Apps, Websites, and Facebook Messenger.
Available as a SaaS solution, Accengage empowers marketers with the most advanced features to boost the engagement, retention, and conversion of their mobile app users, website visitors, and Facebook users who have engaged with their brand.
Accengage is working for over 500 leading international customers sending over 10 billion Push Notifications monthly to 900 million customers worldwide: Air France-KLM, Disney, McDonald’s, Zalando, Nestlé, Alibaba Group, Orange, Rocket Internet, Vente-Privée, L’Oréal, Telecom Italia, BNP Paribas, Le Monde, Mundo Deportivo, Europcar, Meetic, AXA, eDarling, Flixbus, Linio, Dafiti, Jabong…
Having among their customers a significant number using Salesforce Marketing Cloud as part of their marketing engagement stack, they decided to develop a connector letting them send push notifications generated by the Accengage platform through Salesforce Marketing Cloud.
Custom connector to maximize campaigns ROI
The connector helped Accengage customers make the most out of their omnichannel initiatives by:
- Creating their audiences in Marketing Cloud and sending them to Accengage
- Syncing user data between Accengage and Marketing Cloud
- Exporting Accengage campaign reactions to Marketing Cloud
- Creating Accengage activities for Salesforce Marketing Cloud Journey Builder
- Sending push notifications through the Journey Builder
- And much more.
More Cases About Salesforce Marketing Cloud
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