Hi, I am Yvan. Nice to meet you! I am Behavioural Response founder.
Behavioural Response is half Digital Marketing consulting firm, and half Marketing Automation Plaform implementation specialist.
Indeed we are among the (very few) pure players offering enterprise-grade Marketing Automation Platform implementation and Behavioral Dynamic Response services to help our clients maximize the ROI of their Marketing Automation Platform solution.
Because we always found pointless to have a sports car in your garage and not being able to use it to the fullest.
To make a long story short Behavioral Dynamic Response is an efficient and sophisticated way to create marketing campaigns that speeds up your sales cycle and increase customer engagement by customizing your marketing messages based on your prospect’s/customer’s behavior across any channel in a consistent way;
You’re probably wondering,
Is This Company Worth My Time And Attention?
For many readers, my answer is NO.
THERE ARE AT LEAST 3 REASONS NOT BEING A GOOD FIT FOR YOU
AND HERE IS WHY
WE ARE NOT THE TYPICAL MARKETING AUTOMATION AND CUSTOMER EXPERIENCE CONSULTING FIRM
Our focus is implementing Digital Marketing Platform like Salesforce Marketing Cloud, Adobe Marketing Cloud, SAP Marketing Cloud, Marketo, Pardot,etc. and building highly sophisticated behavioural campaigns to grow your sales & customer loyalty.
We are great at it so we prefer to stick to it and become even better.
That’s why we can’t assist you in dedicated services like Ads management, SEO, SEM, Content management etc.
We only leverage them to successfully implement Marketing Automation Platforms and build advanced campaigns.
WE ARE NOT THE NEW SILVER BULLET
Can the implementation of a Marketing Automation Platform or Behavioural Dynamic Response campaigns make companies more successful?
Absolutely, it can.
We’ve have had the pleasure to see by ourselves with the success of our clients.
But it is not the new silver-bullet offering effortless overnight success.
Yes, when it’s all up and running, it can be just like you imagined: more lead, more sales, loyal customers returning to buy again and again from you.
We are 1000% committed to make our clients even more successful .
But to make the most of your Marketing Automation Platform you will need dedicate some resources to make it .
…And more than often it will take you more resources than expected.
But I can tell you once you will start reaping the rewards of the resources you invested…
…You will be like
“Why have we waited so long to do it! “.
Because we really want to see our clients incredibly successful we prefer to refuse an opportunity no matter how attractive the offer is, if we feel a company is not ready to dedicate the right level of resources so that we can help them.
IF YOU DON'T LIKE WORKING WITH REMOTE TEAMS, YOU'ARE NOT GOING TO ENJOY OUR COLLABORATION
Contrarily to traditional professional services firm, we only staff our marketing/solution specialists on clients site on a case-by-case basis. We generally meet clients on-site for project Kick-off and other project important milestones.
Other activities being performed remotely.
Let me explain you why.
We are proud to say we are serving clients all around the world from famous venture-backed startups to Fortune 500 companies with a distributed team of a 1000+ persons.
This has been possible thanks to our working culture only valuing results.
Our headquarters is in London with offices spread across the globe, but everyone at Behavioural Response is free to live and work wherever they want. Many of us love working remotely .
This way to work allowed us to build a team of incredible achievers releasing their full potential on each project with a unique perspective.
If you share this vision we might have a lot more in common than you think :-).
More specifically, here’s what we will help you with
We only exist to help you to increase your profits by using Marketing Automation while making your Customer’s Journey a delight.
1. Implement your Marketing Automation Platform:
Because we know “a thing or two” (honed during 20 years) about Enterprise-Grade software implementation and are real marketers we can also you implement or take to the next level your Marketing Automation Platform by making of it a true profit center for your business.
We cover most of the popular software of the market such as: Salesforce Marketing Cloud, Adobe Marketing Cloud, SAP Marketing Cloud, Pardot, Marketing and much more on demand.
2. Maximize the ROI of your Marketing Automation Platform:
We make it possible by using, between others, Behavioral Dynamic Response methodology to create omnichannel campaigns allowing to send highly targeted and contextualized automated marketing messages delivered to your prospects/customers based on their behavior.
3. Discover your forgotten and untapped sales & marketing opportunities
It is probably one of our most well guarded secret: we are data fanatics and we have whole a dedicated team working at helping organizations get rid of guesswork, spot risks and unveil hidden gems. Yes dear friend reader, being a data-driven company is necessary but not enough…Organizations need to be successfully data-driven to really cut it in these complicated and highly competitive economic times.
Whether you need to turn data into intelligence and actionable insights, data visualization to communicate your key organization metrics clearly and efficiently, and or even want us to be more on the cutting edge with predictive modelling and Artificial Intelligence activities applied to data, we’ve got you covered.
We have been helping behind the curtains 700+ business all around the world.
Over 850 consulting and marketing automation platform projects successfully delivered.
On average our assistance countributed to increase their revenue by 62%.
We helped businesses increase their qualified lead generation on average by 328%.
We noticed an increase of their Customer Journey stickiness by 74%.
We helped businesses reduce the Marketing Automation Platform implementation costs and TCO by 48%.
You’re in good company
Some of greatest brands enjoying working with us
What’s next now?
Read the content on our website.
If you like it, sign up for our newsletter and available free trainings.
If they help you, consider getting in touch with us to see how we assist you with your automation needs.
Thanks for reading this page and get to work!
Are you ready to get answers for your Marketing Automation, Customer Journey Optimization and Customer Data questions ?