Meet the modern student with an innovative marketing approach
Enable marketing technology and strategic omnichannel engagement to drive retailers superior results
Understand, delight, and grow
Communicate effectively with your current and future students using modern marketing platforms and data-driven methods for the most outstanding results. Understand your students’ mindset and changing preferences to show up as a trusted guide in their education journey.
STUDENTS ARE GETTING MORE DIVERSE. ARE YOU REACHING THEM ALL?
Traditional students no longer exist.
Now is the time to implement a modern approach to educational experiences.
Delight your pupils with modernised end-to-end engagement and interaction styles. Bring the classroom closer to where the students are, streamline your messaging, and ensure a captivating learning journey for all.
Schools
Introduce your students to a more easeful path to studying and entice them to know more. Design convenient and modern routes to knowledge by deploying next-gen technology solutions and leading-edge marketing practices.
Colleges
Identify your optimal market positioning to execute needle-moving and hyper-personalised marketing. Apply next-gen technologies such as sentiment analysis and AI-powered analytics to position your products in a timely manner, while staying perfectly aligned to customers’ demands.
Universities
Demonstrate your know-how by delivering relevant, hyper-personalised, and contextual messages to your audience. Drive demand by providing valuable insight to potential and current students with highly-targeted messages across their most preferred channels at the most appropriate times.
Training Centers
Streamline, optimise, and future-proof your engagement methods by selecting and implementing tailored solutions that support your service and sales process. Maximise the effectiveness of your marketing programs by understanding, listening, and engaging with your students with targeted and behaviour-driven campaigns.
Online Learning
Lead the way to technology-supported educational experiences by designing and delivering engaging and interactive marketing methods. Unify your data streams and apply AI to learn more about your students to enhance their current learning journey and develop innovative future ones.
Ed Tech
Present Showcase your educational institution to the right people in the most optimal form. Build awareness and drive demand by understanding students’ behavioural patterns and forming highly personalised journeys to enrollment and beyond.
Engage Deliver a memorable educational experience by analysing students’ engagement patterns and continuously responding with a high degree of relevance. Discover the most convenient ways to engage with students at all times.
Guide Forecast the future steps to help guide students in the direction that is most beneficial for them. Use predictive modelling to build future-focused and value-filled educational journeys that revolve around the student.
Become mindful, relevant,
and attractive
OBSERVE. BUILD. GROW.
Listen to your students
Stay on top of changing students’ behaviour by analysing the historical and current behavioural data. Apply the insight in your marketing efforts to empower contextual, relevant, and personalised educational journeys. Learn how to attract, engage, and keep your students content in all circumstances.
Personalise at scale
Deliver highly personalised experiences by unifying your students’ data in one central location. Apply granular segmentation to provide meaningful and contextual messaging at all stages of their journey.
Engage across channels
Modernise your message delivery by deploying seamless omnichannel journeys for your students. Elevate the learning experience by discovering the students’ most convenient and preferred channel choices.
Modernise
Deploy technology solutions to enable your students to interact according to their individual preferences. Leverage social media networks to bring your institution closer to new audiences, and invest your marketing dollars into the right channels, ads, and technology for the highest ROI.
Automate and optimise
Refine the students’ experiences with modern marketing automation technology applications. Deploy next-gen technology to ensure automated message delivery and future-focused educational journeys.
Stay secure and compliant
Protect your brand’s image by employing the best data management practices and automatically complying with the latest data privacy regulations. Mitigate any risks to your reputation while continuously delivering high-value experiences according to the latest market demands
Save cost
Implement AI-fueled marketing automation platforms to automate manual processes, improve internal collaboration, and save time across departments.
Our Services
Focus on the customer. Respond to signals. Maximise ROI.Â
Marketing Technology
We partner with leading technology solution providers to deliver digital transformation across diverse industry verticals. Whether you are selling directly to the customer or an organisation — we’ve got you covered. Let the Behavioural Response team and leading marketing technology tools elevate your business to new levels of possibility.
Omnichannel Marketing Advisory
We leverage data-driven, behavioural and omnichannel tactics to maximise the marketing technology’s return on investment. Leverage B2B Omnichannel Behavioural Campaigns to shorten your sales cycle and increase the lead quality with data-driven hyper-personalisation and contextualisation across channels. Use our B2C Omnichannel Behavioural Campaigns to discover new customer segments, increase customer lifetime value and stay on top of customers’ minds. Check our Customer Journey Optimisation service to learn how we can help improve the customer experience and with it, boost customer loyalty.
Data and Sentiment Analysis
We construct and stimulate technology to discover the untapped potential behind consumer behavioural signals. By using customer-centric tools such as Customer Data Platform along with next-gen technologies, such as Sentiment Analysis, we can thin the veil between your company and customers. By listening to the customer’s behaviour, we design and deliver concrete actions to strike a chord with your customers and make them remember the experience you provided them.
Data Privacy Compliance
We help you establish a trusting brand image and mitigate any data privacy risks. Our team will identify and log your data sources to design highly regulated processes to raise and maintain your reputation standards. With us, your data collection and processing becomes compliant, secure, and easily scalable. Radiate trust across the globe with our Data Privacy Compliance service.
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Read about how we helped our retail client increase customer’s basket size
Our client – a retail company selling sports apparel via multiple channels – used omnichannel marketing tactics to increase customer conversion rates and basket size.
Read about our clients' success stories
