Campaigns Management
Context vs Content: Who Is The Real King?
Content can only get you so far. In 2021 and beyond, context is what will strike a chord with customers.
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Customer Experience
Reinventing The Customer Experience During Disruptive Times—A Discussion
How can businesses sustain profitability in the current climate and continue offering a seamless customer experience (CX)?
Customer Experience
Declining Consumer Spending — Where We Stand in 2021 and How It Affects Your Marketing
The economic uncertainty is impacting consumer spending. Find out how to adapt your marketing according to the latest consumer behaviour.
Customer Experience
Consumer behaviour changed. But, which changes will last?
Learn about consumer behaviour changes during historic recessions; how they relate to today; and how companies can adapt in 2021 and beyond.
Customer Experience
Combine Emotion And Data To Deliver Personalised And Memorable Customer Experience (CX)
Learn how the combination of data insight and customer’s emotional responses can help you create a memorable customer experience.
Customer Experience
Use IoT To Enhance The Omnichannel Experience
Learn how to employ connected objects (IoT) to process data and deliver an enhanced omnichannel customer experience.
Customer Experience
The Evolution Of Non-linear Customer Journey – When To Cap The Interaction Points?
Understand the evolution of the non-linear customer journey to enable cost-effective optimisation without damaging the customer experience.
Campaigns Management
How B2C Omnichannel Behavioural Campaigns Help Retailers Increase Revenue
Discover how a sports apparel retailer expanded their customer reach and increased its revenue using B2C Omnichannel Behavioural Campaigns.
ABM (Account Based Marketing)
Case Study: B2B Omnichannel Behavioural Campaigns for Consumer Goods Industry
Read about how B2B Omnichannel Behavioural Campaigns help consumer goods industry optimise their marketing efforts and maximise ROI.
Campaigns Management
Embrace The Future With B2B Omnichannel Behavioural Campaigns
Optimise your marketing, according to the new customer behaviour changes with B2B Omnichannel Behavioural Campaigns.
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